{"id":2378,"date":"2021-01-19T19:52:35","date_gmt":"2021-01-19T19:52:35","guid":{"rendered":"https:\/\/emarketwine.webs.upv.es\/?page_id=2378"},"modified":"2021-04-13T09:39:37","modified_gmt":"2021-04-13T09:39:37","slug":"publicaciones-2","status":"publish","type":"page","link":"https:\/\/emarketwine.webs.upv.es\/en\/publicaciones-2\/","title":{"rendered":"Publications"},"content":{"rendered":"

\n
\n\n\t

Indexed journals<\/h2>\n<\/div>\n
<\/p>\n\n\n\n\n\n\n
\n

Ordu\u00f1a-Malea, E.; Font-Juli\u00e1n, C.; Ontalba-Ruip\u00e9rez, J-A.<\/strong>; Comp\u00e9s-Lopez, R.<\/strong> (in press). Masters of Wine in Twitter: influencers, readers or inactive users? Wine Economics and Policy<\/em>. SJR (2018): 0.51. Cuartil: 1 (Economics, Econometrics and Finance)<\/p>\n<\/td>\n<\/tr>\n

\n

Conchado, A.; V\u00e1zquez, E.<\/strong>; Ordu\u00f1a-Malea, E.; Carot, J-M.<\/strong> (in press). Composite Indicators for Measuring Online Behavior of the Spanish Wine Market. Quality & Quantity<\/em>. FI (2018): 1.072<\/p>\n

Cuartil: 2 (Statistics & Probability)<\/p>\n<\/td>\n<\/tr>\n

\n

Serrano-Cobos, J.; Calduch-Losa, A.<\/strong>; Ontalba-Ruip\u00e9rez, J-A.<\/strong>; Comp\u00e9s-Lopez, R.<\/strong> (under review). Online Communication of Spanish Wine Cellars through Social Media: presence and effectiveness. Comunicar<\/em>. \u00a0FI (2018): 3.338. Cuartil: 1 (Communication)<\/p>\n<\/td>\n<\/tr>\n

\n

Ordu\u00f1a-Malea, E.; Ontalba-Ruip\u00e9rez, J.A.<\/strong>; Serrano-Cobos, J. (under review). Search Intent related to the wine business: categorization and usage (in press). Online Information Review. FI (2018): 1.928. Cuartil: 2 (Information Science & Library Science)<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\n<\/div><\/div><\/div><\/div><\/div><\/section>

\n
\n\n\t

Other publications<\/h2>\n<\/div>\n
<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\n

De Luca Pegan, P.; Gonzalo, C. (2017). Insights from Google search user-generated data: a study on European Wine in the US Market. En: XV Congreso SIM-Societ\u00e0 Italiana di Marketing<\/em>.<\/p>\n<\/td>\n<\/tr>\n

\n

De Luca Pegan, P.; Gonzalo, C. (2017). Consumer online search and keywords analysis. What Google can tell us about Old World wine in the US Market. En: CIMaR Conference. Consortium for International Marketing Research<\/em>.<\/p>\n<\/td>\n<\/tr>\n

\n

De Luca Pegan, P.; Gonzalo, C. (2018). Insights from a Google keywords analysis. What can Internet tell us about Italian Wine in the US Market?. Micro&Macro Marketing<\/em> (Special Issue “Marketing in the Wine Business:Present Challenges and Future Developments\u201c).<\/p>\n<\/td>\n<\/tr>\n

\n

Comp\u00e9s-Lopez, R.<\/strong> (2017). Methodology for the analysis of competitiveness in the international wine markets. En: 40 OIV Conference. Sofia (Bulgaria).<\/p>\n<\/td>\n<\/tr>\n

\n

Font-Julian, Cristina I.; Ontalba-Ruip\u00e9rez, J-A<\/strong>.; Ordu\u00f1a-Malea, E. (2018). “Hit count estimate variability for website-specific queries in search engines: The case for rare disease association websites\". Aslib Journal of Information Management, Vol. 70 Issue: 2, pp.192-213.<\/p>\n<\/td>\n<\/tr>\n

\n

Font-Julian, C. I.; Alonso-Arroyo, A.<\/strong>; Ordu\u00f1a-Malea, E. (2019) Impacto de la investigaci\u00f3n local mediante Altmetrics: el sector del vino en Espa\u00f1a. \u00a0In: Sandra Miguel (coord.).\u00a0Actas del Workshop Iberoamericano de estudios m\u00e9tricos de la actividad cient\u00edfica orientada a temas locales\/regionales\u00a0(pp. 99-105). La Plata (Argentina), 21 y 22 de agosto de 2018.\u00a0ISBN: 978-950-34-1742-3.<\/p>\n<\/td>\n<\/tr>\n

\n

Comp\u00e9z-L\u00f3pez, R.;<\/strong> Ordu\u00f1a-Malea, E.; Font-Juli\u00e1n, C.; Serrano-Cobos, J. (2019). The Master of Wine on Twitter: Activity profile and Scope of Influence. En: 42nd Congress of Vine and Wine<\/em> (OIV 2019). Geneve (Switzerland).<\/p>\n<\/td>\n<\/tr>\n

\n

Comp\u00e9s-L\u00f3pez, R.<\/strong>, Font-Julian, C. I., & Orduna-Malea, E. (2018). Has Robert Parker lost his hegemony as a prescriptor in the wine World? A preliminar inquiry through Twitter. In 2nd International Conference on Advanced Research Methods and Analytics <\/em>(CARMA 2018) (pp. 97-105).\u00a0Valencia (Spain), 12-13 July, 2018.\u00a0ISBN: 978-84-9048-689-4<\/p>\n<\/td>\n<\/tr>\n

\n

Comp\u00e9z-L\u00f3pez, R.;<\/strong> Ordu\u00f1a-Malea, E.; Font-Juli\u00e1n, C. (2018). \u00a0Wine Critics and Social Media: Can Twitter be useful to measure the influence of U.S. wine critics?. En: 41nd Congress of Vine and Wine<\/em> (OIV 2018). Punta del Este (Uruguay).<\/p>\n<\/td>\n<\/tr>\n

\n

Serrano-Cobos, J. Evoluci\u00f3n de las intenciones de b\u00fasqueda en los usuarios de Internet. (in press) En: Anuario ThinkEPI 2020<\/em>. ISSN.2564-8837.<\/p>\n<\/td>\n<\/tr>\n

\n

Larissa, V.; Serrano-Cobos, J.; Ontalba-Ruip\u00e9rez, J-A<\/strong>. (under review). A new indicator for influencers detection based on user demand. En: New Media & Society<\/em>.<\/p>\n<\/td>\n<\/tr>\n

\n

Conchado-Peir\u00f3, A.; V\u00e1zquez-Barrachina, E<\/strong>.; Carot-Sierra, JM<\/strong>; Ordu\u00f1a-Malea, E. (under review).\u00a0 A proposal of a composite indicator for measuring social media presence in the wine market.\u00a0 En: 3rd International Conference on Advanced Research Methods and Analytics (CARMA)<\/em>.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\n<\/div><\/div><\/div><\/div><\/div><\/section>

\n
\n\n\t

Books and chapters<\/h2>\n<\/div>\n
<\/p>\n\n\n\n\n
\n

Orduna-Malea, E., Alonso-Arroyo, A.<\/strong> (2017). Cybermetric techniques to evaluate organizations using web-based data. Chandos Publishing.<\/p>\n<\/td>\n<\/tr>\n

\n

Comp\u00e9s L\u00f3pez, R.;<\/strong> Serrano-Cobos, J.; Ontalba-Ruip\u00e9rez, J.A.<\/strong> Cervera F. (2020) An\u00e1lisis de la oferta y la demanda online de enoturismo en Espa\u00f1a.\u00a0 Innovative and sustainable wine tourism – national and international successful models. Cajamar Caja Rural.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\n<\/div><\/div><\/div><\/div><\/div><\/section>

\n
\n\n\t

Open Access<\/h2>\n<\/div>\n
<\/p>\n

Gonzalo-Penela, C.; Jim\u00e9nez-Asenjo, N.; Filipescu, D.A. (2019). Cheers in UK: How Visible Are Spanish Sparkling Wines on Google.co.uk? \u00a0En: Promotion and Marketing Communications<\/em> [Online First], IntechOpen, DOI: 10.5772\/intechopen.89541. Available from: https:\/\/www.intechopen.com\/online-first\/cheers-in-uk-how-visible-are-spanish-sparkling-wines-on-google-co-uk<\/a><\/p>\n<\/p>\n

\n<\/div><\/div><\/div><\/div><\/div><\/section>

\n
\n\n\t

Thesis<\/h2>\n<\/div>\n
<\/p>\n\n\n\n\n
\n

Nombre: <\/strong>Cristina Isabel Font Juli\u00e1n<\/p>\n

Director:<\/strong> Jos\u00e9 Antonio Ontalba Ruip\u00e9rez, Enrique Ordu\u00f1a Malea<\/p>\n

T\u00edtulo:<\/strong>\u00a0 Descubrimiento y evaluaci\u00f3n de recursos web de calidad mediante el dise\u00f1o y aplicaci\u00f3n de t\u00e9cnicas de Patent Link Analysis.[en marcha]<\/p>\n

Organismo:<\/strong> Universidad Polit\u00e9cnica de Valencia<\/p>\n<\/td>\n<\/tr>\n

\n

Nombre: <\/strong>V\u00edctor Manuel Yeste Moreno<\/p>\n

Director: <\/strong>Jos\u00e9 Antonio Ontalba Ruip\u00e9rez, Jorge Ignacio Serrano Cobos<\/p>\n

T\u00edtulo: <\/strong>Dise\u00f1o de una metodolog\u00eda ciberm\u00e9trica de c\u00e1lculo del \u00e9xito para la optimizaci\u00f3n de contenidos web [en marcha]<\/p>\n

Organismo:<\/strong> Universidad Polit\u00e9cnica de Valencia<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\n<\/div><\/div><\/div><\/div><\/div><\/section><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":2283,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2378","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/pages\/2378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/comments?post=2378"}],"version-history":[{"count":5,"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/pages\/2378\/revisions"}],"predecessor-version":[{"id":2389,"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/pages\/2378\/revisions\/2389"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/media\/2283"}],"wp:attachment":[{"href":"https:\/\/emarketwine.webs.upv.es\/en\/wp-json\/wp\/v2\/media?parent=2378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}